Chi siamo

The Project

Growing in water, without soil, means always being able to enjoy the vegetables you love most, harvested fresh and delicious — better than the organic ones sold in stores (we won’t even compare them to the non-organic ones) — at a cost up to ten times lower.
It means having, all year round without interruption, the quality, goodness, and satisfaction of what you produce yourself in an intelligent and sustainable way, without trucks or ships traveling thousands of kilometers to bring it to your table.

For over twenty-five years I’ve been working in e-commerce and web development, and when I became passionate about hydroponics I realized I could combine the two: putting my digital experience at the service of a real and tangible passion. I studied, experimented, built, and improved until I organized a simple and complete system for those who, like me, want to produce high-quality (and abundant) vegetables at home in a clean, affordable, and uncomplicated way.
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The Mission

The Easy Hydroponics project was therefore born with a clear mission: to share everything I’ve learned and organized, offering selected products, practical guides, and real support to anyone who wants to start or improve their home cultivation.

We work only with producers and suppliers chosen for their quality, reliability, and integrity. Because hydroponics must be efficient, but also sustainable and accessible.

It’s a family project, involving me, my wife Elena, my niece Laura, and a network of collaborators and partners who share the same vision: a greener, simpler, and more people-centered future.